{"id":11604,"date":"2025-12-11T18:07:48","date_gmt":"2025-12-11T17:07:48","guid":{"rendered":"https:\/\/www.abondanceformation.com\/?page_id=11604"},"modified":"2025-12-11T18:27:20","modified_gmt":"2025-12-11T17:27:20","slug":"ia-performance-commerciale","status":"publish","type":"page","link":"https:\/\/www.abondanceformation.com\/en\/ia-performance-commerciale\/","title":{"rendered":"AI &amp; Business Performance"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"11604\" class=\"elementor elementor-11604\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6550805f e-flex e-con-boxed e-con e-parent\" data-id=\"6550805f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6215457d elementor-widget elementor-widget-heading\" data-id=\"6215457d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Employee training<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-32d2b40f elementor-widget elementor-widget-heading\" data-id=\"32d2b40f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">AI &amp; Sales Performance: boost your sales with Artificial Intelligence!<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-26cc45bc e-flex e-con-boxed e-con e-parent\" data-id=\"26cc45bc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6b2f0a71 elementor-widget elementor-widget-spacer\" data-id=\"6b2f0a71\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-74ec6854 e-flex e-con-boxed e-con e-parent\" data-id=\"74ec6854\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-5c8abafc e-con-full e-flex e-con e-child\" data-id=\"5c8abafc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6ffc1335 elementor-widget elementor-widget-text-editor\" data-id=\"6ffc1335\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Artificial intelligence (AI) is now emerging as a major lever for optimising sales performance.<br \/>Thanks to AI, companies can better understand their customers, anticipate their needs, automate low value-added tasks and focus their efforts on sales and customer relations.<\/p><p>The aim of this 21-hour training course is to enable managers, sales representatives and entrepreneurs to make practical use of AI to increase their sales, refine their strategies and strengthen customer loyalty.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-423682e1 elementor-widget elementor-widget-heading\" data-id=\"423682e1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">EDUCATIONAL OBJECTIVES<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6e3a3bdd elementor-widget elementor-widget-text-editor\" data-id=\"6e3a3bdd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li>Understanding the contribution of AI to commercial strategy and sales.<\/li><li>Use AI tools to automate prospecting, qualification and customer follow-up.<\/li><li>Use data to better target and personalise customer relationships.<\/li><li>Improve conversion and loyalty using predictive analysis.<\/li><li>Create a commercial growth strategy based on AI.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2e9cb6fe e-con-full e-flex e-con e-child\" data-id=\"2e9cb6fe\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-2cb56f9a e-con-full e-flex e-con e-child\" data-id=\"2cb56f9a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-79f01439 elementor-widget elementor-widget-heading\" data-id=\"79f01439\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">PUBLIC CONCERNED<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-552b84c6 elementor-widget elementor-widget-text-editor\" data-id=\"552b84c6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li>Executives, sales and marketing managers.<\/li><li>Business owners, self-employed entrepreneurs, shop or agency managers.<\/li><li>Field and office-based sales staff, customer advisers.<\/li><li>Anyone who wants to boost their sales performance using AI.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3b2dae8c e-con-full e-flex e-con e-child\" data-id=\"3b2dae8c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3ee7db65 elementor-widget elementor-widget-heading\" data-id=\"3ee7db65\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">PRE-REQUISITES<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-23e57557 elementor-widget elementor-widget-text-editor\" data-id=\"23e57557\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li>Basic knowledge of sales techniques and customer relations.<\/li><li>Proficiency in office automation and Internet browsing.<\/li><li>Openness to digital tools and a desire to develop performance.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-15120a9b e-con-full e-flex e-con e-child\" data-id=\"15120a9b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1a04824b elementor-widget elementor-widget-heading\" data-id=\"1a04824b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">RATE<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-35ac7bf4 elementor-widget elementor-widget-text-editor\" data-id=\"35ac7bf4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>1800\u20ac<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c02642 e-con-full e-flex e-con e-child\" data-id=\"c02642\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-6f218a2 e-con-full e-flex e-con e-child\" data-id=\"6f218a2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-23c440b3 elementor-widget elementor-widget-heading\" data-id=\"23c440b3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">DURATION OF THE COURSE AND ORGANISATIONAL ARRANGEMENTS<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-91380b3 elementor-widget elementor-widget-text-editor\" data-id=\"91380b3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li>21 hours (3 days) - Face-to-face or synchronous distance learning.<\/li><li>Alternating demonstrations, practical workshops and real-life environmental case studies<br \/>commercial.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5da5c33e e-con-full e-flex e-con e-child\" data-id=\"5da5c33e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-780bd7e1 elementor-widget elementor-widget-heading\" data-id=\"780bd7e1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">PLACE OF TRAINING<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-25435426 elementor-widget elementor-widget-text-editor\" data-id=\"25435426\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>11 rue des Scarab\u00e9es - ZI Collery II - 97300 Cayenne<\/p><p>28 rue L\u00e9rol - 97351 Matoury<\/p><p>20 rue Thiers - 97320 Saint-Laurent-du-Maroni<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-745496a6 e-con-full e-flex e-con e-child\" data-id=\"745496a6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-22c6157e elementor-widget elementor-widget-heading\" data-id=\"22c6157e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">TEACHING RESOURCES AND METHODS<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-242a9d96 elementor-widget elementor-widget-text-editor\" data-id=\"242a9d96\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li>Theoretical input and practical case studies.<\/li><li>Business scenarios using AI tools (ChatGPT, Notion AI, HubSpot, Apollo, Power BI).<\/li><li>Workshops to automate prospecting and customer communication.<\/li><li>Collaborative work: creating AI-enhanced sales campaigns.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5310aef5 e-con-full e-flex e-con e-child\" data-id=\"5310aef5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-db18ce2 e-con-full e-flex e-con e-child\" data-id=\"db18ce2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-33f4bf96 elementor-widget elementor-widget-heading\" data-id=\"33f4bf96\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">PROFILES OF THE TRAINER(S)<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-57730d9d elementor-widget elementor-widget-text-editor\" data-id=\"57730d9d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Trainers specialised in the technical field being taught<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-76be8249 e-con-full e-flex e-con e-child\" data-id=\"76be8249\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1fd014d0 elementor-widget elementor-widget-heading\" data-id=\"1fd014d0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">TECHNICAL RESOURCES<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-25f03be6 elementor-widget elementor-widget-text-editor\" data-id=\"25f03be6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Modern, quiet, air-conditioned rooms equipped with the latest digital technology: computers, video projector,<br \/>Internet connection, CRM and commercial AI tools.<br \/>Each trainee has a personal workstation and guided access to the tools being tested.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2d2232ee elementor-widget elementor-widget-heading\" data-id=\"2d2232ee\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">ASSESSMENT METHOD<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-284ca6f2 elementor-widget elementor-widget-text-editor\" data-id=\"284ca6f2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li>MCQs to validate the knowledge acquired at the end of each module.<\/li><li>Continuous assessment through participation and production.<\/li><li>Final case study: creating an automated sales strategy.<\/li><li>An end-of-course certificate and an Abondance Formation certificate of achievement.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5516d6a1 e-con-full e-flex e-con e-child\" data-id=\"5516d6a1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-5676bf43 e-con-full e-flex e-con e-child\" data-id=\"5676bf43\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7d4aaf18 elementor-widget elementor-widget-heading\" data-id=\"7d4aaf18\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">CONTACT<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6c98b09f elementor-widget elementor-widget-text-editor\" data-id=\"6c98b09f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>06 94 93 46 32 - 05 94 27 37 27<\/p><p>contact@abondanceformation.com<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-558d9487 e-con-full e-flex e-con e-child\" data-id=\"558d9487\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5530c527 elementor-widget elementor-widget-heading\" data-id=\"5530c527\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">ACCESSIBLE TO THE DISABLED<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6d32dcc7 elementor-widget elementor-widget-text-editor\" data-id=\"6d32dcc7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Abondance Formation is open to all. If a beneficiary has a disability, specific adjustments to the course or equipment may be considered.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7b82f01f e-con-full e-flex e-con e-child\" data-id=\"7b82f01f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-5c88a478 e-con-full e-flex e-con e-child\" data-id=\"5c88a478\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4963467d elementor-widget elementor-widget-heading\" data-id=\"4963467d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">BLOCKS OF SKILLS TO BE VALIDATED<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4ff7f8c4 elementor-widget elementor-widget-text-editor\" data-id=\"4ff7f8c4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>All training blocks must be validated<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-27ee5068 e-con-full e-flex e-con e-child\" data-id=\"27ee5068\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-35ad8ae6 elementor-widget elementor-widget-heading\" data-id=\"35ad8ae6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">ACCESS PROCEDURES AND DEADLINES<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3492b36 elementor-widget elementor-widget-text-editor\" data-id=\"3492b36\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Registration at contact@abondanceformation.com or via the registration form.<br \/>Average access time: one week before the start of the session, depending on funding approval.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6fca053c elementor-widget elementor-widget-heading\" data-id=\"6fca053c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">COURSE CONTENT<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-16a82e8b elementor-widget elementor-widget-text-editor\" data-id=\"16a82e8b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>1. Introduction to commercial AI.<\/p><ul><li>Understanding the foundations and impact of AI in sales.<\/li><li>Overview of AI tools used in marketing and prospecting.<\/li><li>Case study: how major brands are using AI to sell more.<\/li><\/ul><p><br \/>2. Prospecting and lead generation.<\/p><ul><li>Automate the search for and qualification of prospects.<\/li><li>Using AI to write powerful emails and commercial messages.<\/li><li>Creation of automated sequences with Apollo or HubSpot.<\/li><li>Workshop: building your AI prospecting pipeline.<\/li><\/ul><p><br \/>3. Analysis and intelligent targeting.<\/p><ul><li>Collect and interpret customer data using AI.<\/li><li>Defining personas and buying behaviour via AI.<\/li><li>Use predictive analysis to anticipate customer needs.<\/li><li>Workshop: segmentation and automated scoring.<\/li><\/ul><p><br \/>4. Argument, negotiation and closing with AI.<\/p><ul><li>Create personalised sales scripts with ChatGPT.<\/li><li>Handling objections and adapting your sales pitch.<\/li><li>Automate appointment follow-up and customer reminders.<\/li><li>Case study: optimising the conversion rate.<br \/><br \/><\/li><\/ul><p>5. Enhanced customer loyalty and experience.<\/p><ul><li>Chatbots and virtual assistants: improving customer responsiveness.<\/li><li>Automate satisfaction surveys and recommendations.<\/li><li>Track sales performance with AI dashboards.<\/li><\/ul><p><br \/>6. Ethics and data protection.<\/p><ul><li>RGPD, confidentiality and transparency in the use of commercial AI.<\/li><li>Best practice in customer data management.<\/li><\/ul><p><br \/>7. Final project - My AI &amp; Business Performance plan<\/p><ul><li>Development of an AI strategy applied to a real business context.<\/li><li>Presentation and collective evaluation of projects.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ee8bb18 elementor-widget elementor-widget-heading\" data-id=\"ee8bb18\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">TRAINING PERFORMANCE<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-503372a3 elementor-widget elementor-widget-text-editor\" data-id=\"503372a3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li>Satisfaction rate: 95 %.<\/li><li>100 % of participants complete the course.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5e4322b6 elementor-widget elementor-widget-heading\" data-id=\"5e4322b6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">FURTHER CAREER PATHS AND JOB OPPORTUNITIES<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cf9c9b8 elementor-widget elementor-widget-text-editor\" data-id=\"3cf9c9b8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>At the end of the course, participants will be able to :<\/p><ul><li>Optimise your prospecting and customer portfolio.<\/li><li>Become a Commercial AI referent in your company.<\/li><li>Continue with the modules :<br \/>o AI &amp; Task Automation<br \/>o AI &amp; Strategic Performance Management<br \/>o AI &amp; Digital Communication.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4376ddff elementor-align-center elementor-widget elementor-widget-button\" data-id=\"4376ddff\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.abondanceformation.com\/en\/inscription\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Sign up<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5d68d517 e-con-full e-flex e-con e-child\" data-id=\"5d68d517\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-65a3f35d e-flex e-con-boxed e-con e-child\" data-id=\"65a3f35d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-14288e02 elementor-widget elementor-widget-image\" data-id=\"14288e02\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1080\" height=\"1080\" src=\"https:\/\/www.abondanceformation.com\/wp-content\/uploads\/2024\/11\/11-2.png\" class=\"attachment-full size-full wp-image-10057\" alt=\"Abondance formation\" srcset=\"https:\/\/www.abondanceformation.com\/wp-content\/uploads\/2024\/11\/11-2.png 1080w, https:\/\/www.abondanceformation.com\/wp-content\/uploads\/2024\/11\/11-2-640x640.png 640w, https:\/\/www.abondanceformation.com\/wp-content\/uploads\/2024\/11\/11-2-160x160.png 160w, https:\/\/www.abondanceformation.com\/wp-content\/uploads\/2024\/11\/11-2-768x768.png 768w\" sizes=\"(max-width: 1080px) 100vw, 1080px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-237d01d9 elementor-widget elementor-widget-heading\" data-id=\"237d01d9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Face-to-face<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-323107fe elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"323107fe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-27200ba1 e-con-full e-flex e-con e-child\" data-id=\"27200ba1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-63327b49 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"63327b49\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-far-clock\" viewbox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8zm0 448c-110.5 0-200-89.5-200-200S145.5 56 256 56s200 89.5 200 200-89.5 200-200 200zm61.8-104.4l-84.9-61.7c-3.1-2.3-4.9-5.9-4.9-9.7V116c0-6.6 5.4-12 12-12h32c6.6 0 12 5.4 12 12v141.7l66.8 48.6c5.4 3.9 6.5 11.4 2.6 16.8L334.6 349c-3.9 5.3-11.4 6.5-16.8 2.6z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6eb2ce1 elementor-widget elementor-widget-text-editor\" data-id=\"6eb2ce1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>3 days<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7f0d74f6 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"7f0d74f6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-26c9a5b7 elementor-widget elementor-widget-heading\" data-id=\"26c9a5b7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">PRICE: \u20ac1800 EXCLUDING VAT<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1a961f20 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"1a961f20\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e1f9072 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"1e1f9072\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.abondanceformation.com\/en\/inscription\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Sign up<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2872cb3 e-flex e-con-boxed e-con e-parent\" data-id=\"2872cb3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-38683aba elementor-widget elementor-widget-spacer\" data-id=\"38683aba\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Formations des salari\u00e9s IA &amp; Performance Commerciale : D\u00e9veloppez vos Ventes gr\u00e2ce \u00e0 l\u2019Intelligence Artificielle ! L\u2019intelligence artificielle (IA) s\u2019impose aujourd\u2019hui comme un levier majeur d\u2019optimisation de la performance commerciale.Gr\u00e2ce \u00e0 l\u2019IA, les entreprises peuvent mieux comprendre leurs clients, anticiper leurs besoins, automatiser les t\u00e2ches \u00e0 faible valeur ajout\u00e9e et concentrer leurs efforts sur la [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-11604","page","type-page","status-publish","hentry"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.abondanceformation.com\/en\/wp-json\/wp\/v2\/pages\/11604","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.abondanceformation.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.abondanceformation.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.abondanceformation.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.abondanceformation.com\/en\/wp-json\/wp\/v2\/comments?post=11604"}],"version-history":[{"count":4,"href":"https:\/\/www.abondanceformation.com\/en\/wp-json\/wp\/v2\/pages\/11604\/revisions"}],"predecessor-version":[{"id":11609,"href":"https:\/\/www.abondanceformation.com\/en\/wp-json\/wp\/v2\/pages\/11604\/revisions\/11609"}],"wp:attachment":[{"href":"https:\/\/www.abondanceformation.com\/en\/wp-json\/wp\/v2\/media?parent=11604"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}